Getting StartedLeasingSmall Business

Commercial Real Estate for Small Business Owners: Where to Start

By Fred Jafarzadeh  ·   ·  7 min read
Open-plan commercial office space with a reception desk in Manassas, Virginia

Small business owners should start commercial real estate by defining what the business needs from a space (size, use, location, budget and timeline), deciding whether to lease or buy, and then working with a broker who represents your side to find and compare options. For most small businesses, leasing is the lower-commitment starting point. Buying can make sense once the business is stable and the space is a long-term fit. Either way, start earlier than you think you need to.

Step 1: Define what your business actually needs

Before you look at listings, write down the requirements. A short list prevents wasted tours and keeps you from falling for a space that does not fit.

  • Type of space: office, retail, warehouse, flex, medical, or a combination. Our guide to finding office space and the posts on retail and warehouse space cover each.
  • Size: square footage for today plus a realistic allowance for the next few years.
  • Location: where customers, employees, suppliers and highways are. A customer-facing business needs visibility and parking; a distribution business needs truck access.
  • Special requirements: loading docks, clear height, power, plumbing, signage, outdoor storage or accessibility.
  • Zoning and use: whether your business is permitted at the address. Never assume.
  • Budget and timeline: what you can afford monthly and the date you need to move in.

Step 2: Understand the true monthly cost

The quoted rental rate is only part of the cost. Commercial rents are usually quoted per square foot per year, and the lease type determines what else you pay:

Lease type What you usually pay
Full-service or gross One rent amount; the landlord pays most operating costs
Modified gross Base rent plus certain agreed expenses
Triple net (NNN) Base rent plus your share of property taxes, insurance and common area maintenance

A low base rent on an NNN lease can cost as much as a higher gross rent. For example (hypothetical), a 2,000 square foot space at $20 per square foot per year in base rent is $40,000 a year, or about $3,333 a month, before extra charges. If estimated NNN expenses add $8 per square foot, the annual cost rises to $56,000, about $4,667 a month. Add utilities, insurance, build-out, signage and moving costs to get the full picture. See what a triple net lease is and what CAM means for details.

Step 3: Decide whether to lease or buy

Leasing keeps cash available for operations and gives flexibility. Buying builds equity and gives control, but requires a down payment, financing and responsibility for the building. Many small businesses lease first, then consider buying when revenue is predictable and the location is proven.

Factor Leasing Buying
Upfront cash Security deposit, possible build-out Down payment, closing costs, reserves
Flexibility Fixed term; renewal options may help Fully yours; selling takes time
Control Limited by the lease Broad, within zoning
Cost trends Rent resets at renewal or with escalations Debt service fixed or variable; plus ownership costs
Responsibility Often shared per lease type You manage the property and its repairs

For a fuller comparison, read should you buy or lease commercial property? If buying is a possibility, owner-user buying explains the trade-offs. Talk to your CPA and a lender about tax treatment and financing before deciding.

Step 4: Find your options

Good options come from several sources at once:

  • Online listings, including our current properties for lease and properties for sale.
  • Drive the area. Signs on buildings often reveal spaces that are not widely advertised.
  • A commercial broker with access to CoStar and broker networks, who may know about spaces before they are listed publicly.

Our regional search guide, how to find commercial properties for lease in Northern Virginia, is a good companion.

Step 5: Compare spaces on more than price

Build a simple scorecard with the same criteria for every space you tour:

  • Total monthly occupancy cost, not just base rent
  • Condition of the space and who pays to improve it
  • Parking, signage and visibility
  • Access for customers, staff and deliveries (I-66, Route 28, I-95 and the Dulles Toll Road shape commutes and logistics around Northern Virginia)
  • Zoning and permitted use
  • Neighboring tenants and overall property upkeep
  • Landlord's responsiveness and ownership stability
  • Expansion or contraction options

Step 6: Negotiate before you sign

Nearly everything in a commercial lease can be negotiated. Start with a letter of intent (LOI), a non-binding outline of the key terms, so you and the landlord agree on the big points before attorneys draft the lease. Our posts on the letter of intent and negotiating a better lease explain the process. Points small businesses often overlook:

  • Personal guaranty: many landlords ask for one from small business owners. Ask about limiting its amount or duration.
  • Tenant improvement allowance: money the landlord may contribute to build-out.
  • Renewal and expansion options: valuable if the business may grow.
  • Assignment and subletting rights: important if you might need to exit early.
  • Rent escalations: how rent increases over the term.
  • Use clause and exclusives: protect your ability to operate and, for retail, limit competing tenants.

Have a commercial real estate attorney review the lease. This is general information and not legal advice.

A realistic timeline for a first lease

First-time tenants are often surprised by how many steps sit between a tour and a move-in date. A typical path looks like this, though every deal differs:

  1. Preparation: clarify requirements, budget and zoning needs, and gather basic financial information a landlord may ask for, such as financial statements or tax returns.
  2. Search and tours: identify and visit a handful of spaces.
  3. Proposals and letter of intent: request written proposals, compare them and agree on main terms.
  4. Lease negotiation: your attorney and the landlord's attorney finalize the document.
  5. Build-out and permits: if the space needs work, plan for design, permits and construction before you open.
  6. Move-in: utilities, signage, insurance certificates and the move itself.

Our guide to how long it takes to find and lease commercial space has more detail. The main lesson is to begin before your current arrangement forces a decision, because a deadline reduces your leverage.

Questions to ask on every tour

  • Is my type of business permitted here, and does the space have the proper occupancy classification for my use?
  • What is the all-in monthly cost, including any pass-through charges?
  • Who maintains and replaces the HVAC, roof and parking lot?
  • How many parking spaces are available and are they shared?
  • Can I add signage, and are there restrictions?
  • Has the space been vacant for a long time, and why?

Why a tenant representative helps

A landlord's broker works for the landlord. A tenant representative works for you: identifying options, comparing them, running the numbers and negotiating. For small businesses without a real estate department, that can be the difference between a lease that fits and one that creates problems later. Read why your business needs a tenant representative and our tenant representation page.

Common first-timer mistakes

  • Starting the search too late. Many leases take time to find, negotiate and build out.
  • Comparing only base rent.
  • Skipping a zoning and permitted use check.
  • Not budgeting for build-out, furniture, signage, utilities and moving.
  • Signing a long term without renewal, expansion or exit flexibility.
  • Negotiating without an experienced advisor.

Next step

If you are early in the process, a conversation can clarify what to look for and whether leasing or buying fits. Call 703-505-3501 or use our contact page.

Frequently asked questions

How much commercial space does a small business need?

It depends on the use, number of employees, equipment and inventory. Plan for current needs plus realistic growth, and ask a broker or architect to test the layout before you commit.

Should a small business lease or buy commercial property?

Many lease first to preserve cash and flexibility. Buying can make sense when revenue is stable, the location is proven and you can handle the down payment and ownership responsibilities. Consult your CPA and lender.

What is a personal guaranty in a commercial lease?

It is a promise by an individual, often the business owner, to pay the lease obligations if the business does not. It may be negotiable in amount, duration or scope.

How early should I start looking for commercial space?

Earlier than you expect. Search, negotiation, lease drafting and build-out all take time, and rushing narrows your options. See how long it takes to find and lease commercial space.

Do I need a broker to lease commercial space?

You are not required to use one, but a tenant representative can help you find options, compare costs and negotiate, and the landlord typically sets the commission structure. Ask any broker how they are paid.

What costs should a small business budget for beyond rent?

Security deposit, utilities, insurance, NNN or operating expense charges, build-out, furniture and equipment, signage, moving and legal fees.

Let's talk

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